How to Care for Solid Gold, Sterling Silver & Gold Vermeil

A calm, enduring guide to looking after the pieces you wear every day.
Jewellery is made to be worn - to live with you, move with you, and gather meaning over time. With the right care, your pieces only grow more beautiful: a soft patina on gold, a gentle sheen on silver, a glow that settles against the skin.
This guide brings together the simplest ways to care for solid gold, sterling silver, and gold vermeil - three metals chosen for their longevity, integrity and quiet elegance.
It’s not about perfection. It’s about helping each piece last a lifetime, and longer.
Caring for Solid Gold
Solid gold is wonderfully low-maintenance. It doesn’t tarnish, and it stands up well to daily life - perfect for pieces you never take off. You’ll find many of our everyday designs in our Solid Gold Jewellery Collection - crafted with recycled gold and subtle, quiet detail.

To keep solid gold at its best
- W ear it often - the natural oils of your skin maintain its warm lustre.
- Remove before impact-heavy activities.
- Keep away from chlorine, bleach or abrasive agents.
- C lean occasionally with warm water, mild soap and a soft cloth.
Professional care
A professional polish, available through our Jewellery Cleaning and Care Guarantee, keeps solid gold glowing without removing its natural character.
Caring for Sterling Silver
Sterling silver is beautifully resilient, but it oxidises naturally - a soft darkening that can be brushed away. Many of our sculptural, hand-finished designs in our Silver Jewellery Collection develop a quiet patina that adds depth and individuality.

To maintain your silver
- Wear it regularly - your skin keeps it bright.
- Store in an airtight pouch when not in use.
- Avoid contact with chemicals, perfumes and hair products.
- Use a soft silver polishing cloth to restore clarity.
- For deeper tarnish: a mild silver dip works well.
A note on character
Textures and hand-forged details often take on a subtle antiqued warmth over time.
Caring for Gold Vermeil
Gold vermeil offers the warmth of gold with a gentler footprint. Our Gold Plated Sterling Silver Jewellery Collection features modern silhouettes designed to layer effortlessly.

To protect your vermeil pieces
- R emove before showering, swimming or exercising.
- Keep away from lotions, perfume and sanitiser.
- Store separately to avoid friction with harder metals.
- C lean only with a soft, dry cloth.
A natural evolution
Over the years, vermeil may soften to reveal gentle silver undertones - a lived-in beauty. Re-plating is available through our Jewellery Cleaning and Care Guarantee.
General Care Tips for All Jewellery
Put jewellery on last
Perfume and cosmetics can dull metal surfaces.
Take pieces off at night
Especially chains and rings - this prevents unnecessary tension and wear.
Store with intention
Soft pouches or dedicated compartments prevent scratches and tangling.
Watch for subtle changes
If a stone moves, a clasp loosens or a chain thins, visit our Jewellery Cleaning and Care Guarantee. Small fixes early protect pieces for years.
For sentimental or one-of-a-kind jewellery
Our jewellers can advise on specialist cleaning, gemstone care and restoration.

FAQs: Jewellery Care
Can I wear solid gold in water?
Yes - solid gold is water-safe. Chlorine and harsh cleaning agents, however, are best avoided.
Does silver tarnish even if it’s high quality?
Yes. All sterling silver oxidises, but daily wear slows the process and a quick polish restores brightness.
How often should I clean my jewellery?
Every few weeks for everyday pieces. A gentle clean keeps stones and metals at their best.
How do I store my jewellery to prevent tarnish?
Use soft pouches or lined compartments. Silver benefits from being kept airtight.
Is gold vermeil suitable for everyday wear?
It can be - with a little care. Removing it before washing or sleeping prolongs its life.
Can you re-plate my gold vermeil jewellery?
Yes. Re-plating and refreshing vermeil pieces is part of our Jewellery Cleaning and Care Guarantee.
My silver has turned dark - is it damaged?
Not at all. This is natural oxidation and can be removed easily with a polishing cloth or mild dip.
How do I clean gemstone jewellery?
Warm, soapy water and a soft brush. For softer stones - such as opals or pearls - our jewellers can advise.




















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